Apr 06 2018

Odessa Westlake Ace Hardware Announce Partnership with Hallmark Gold Crown® and Expansion of Pet Supply Department

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KANSAS CITY, Mo. (April 2, 2018) — Westlake Ace Hardware is partnering with Hallmark Cards, Inc. to open a Hallmark Gold Crown department within its Odessa store located at 4652 E. University Blvd. In addition, Westlake is expanding their Pet Supply pet department, adding more than 2,100 square feet of unique pet supply items. 

The Hallmark partnership will complement Westlake’s existing in-store experience, providing customers with a convenient place to find Hallmark items for the special occasions in their lives. The new Hallmark Gold Crown department will include cards for year-round occasions and holidays such as Mother’s Day and Father’s Day, as well as Keepsake Ornaments, gift wrap and a selection of gifts.


“Both Hallmark and Westlake have been in business for more than 100 years and we look forward to showcasing such a respeceted brand within our store,” said Joe Jeffries, president and CEO of Westlake. “By integrating a Hallmark Gold Crown department, Westlake continues to make good on our promise to be the best, most helpful hardware stores on the planet.” Westlake currently has 121 stores nationwide and 12 stores in Texas.


Westlake’s expanded Pet Supply pet department will carry a variety of popular pet foods such as Blue Buffalo, Nature’s Variety, Natural Source and Tender & True. Plenty of toys, bedding, health items and a specially-designed dog “treat bar” rounds out the exciting Pet Supply offerings.


An open house is planned for Saturday, April 7 from 10 am – 2 pm. New and existing Crown Rewards members will receive a voucher for a Hallmark greeting card and the first 100 attendees will receive a FREE Hallmark gift. Odessa residents are encouraged to stop by to enjoy refreshments and register to win adorable Hallmark and pet gift baskets. Lone Star Santuary for Animals will also be on-site doing pet adoptions.

About Hallmark

For more than 100 years, family-owned Hallmark Cards, Inc. has been dedicated to creating a more emotionally connected world. Headquartered in Kansas City, Missouri and employing more than 30,000 worldwide, the approximately $4 billion company operates a diversified portfolio of businesses. Its global Hallmark Greetings business sells greeting cards and gift wrap in more than 30 languages with distribution in more than 100 countries and 100,000 rooftops. Hallmark Retail operates 2,000 Hallmark Gold Crown stores in five countries and Hallmark Home & Gifts sells a broad array of home décor and gift product throughout the U.S. Crayola® offers a wide range of art materials and toys designed to spark children’s creativity around the globe. Crown Media Family Networks operates three cable channels – Hallmark Channel, Hallmark Movies & Mysteries, and Hallmark Drama – in addition to Hallmark Publishing, the e-books division of the Hallmark channels, and Hallmark Movies Now, a subscription-based streaming service. Crown Center is a real estate development company that manages the 85-acre hotel, office, entertainment and residential campus surrounding Hallmark’s headquarters. For more information, visit Hallmark.com. Connect on Facebook, Twitter, Instagram, Pinterest, LinkedIn and YouTube.

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